Wednesday, May 16, 2007

Spread the Buzz!

Wouldn't it be nice if you could reach a market that you don't normally reach and do it for very little cost?

One of the things that most small businesses struggle with is the cost of marketing themselves. Often there is very little return on the dollars spent, which can add up to a large part of your overall budget.

Enter Buzz Bags. Buzz Bags is a system set up by Kathie Holmes of Fix My Business. It is a process where many small businesses join together to promote each other by way of goodie bags. Every business has the opportunity to provide something to go into the bags that will best promote themselves to potential new clients. You have complete control over what you submit and how much you spend on the items.

"The concept is simple - members decide which members and businesses, from our member directory, that they wish to send their promotional material to. You then send as many promotional items as you wish to whichever members you have chosen. Once received, the member then collates a selection of items and creates a "showbag (Buzz Bag)". Each of these bags is then sent to customers with each order, or handed out at promotional events - the list is endless really as to where you can use these bags but you CANNOT sell them. " (from the Buzz Bag site) How nice it is to be able to give a goodie bag to your customers too. I love to give mine a little bonus and this way will cost you nothing, and they get a big bonus!

All you have to do is register your business with Buzz Bags, and then off you go. The more original your idea the more you will stand out. If you can't afford much then at least sent some business cards because it is a way of getting your name out there.

If you are interested visit Buzz Bags and register. It costs you nothing but your promo materials.

1 comment:

Michelle said...

What a great concept. I hope it brings a lot of business your way.